BETIANA DEL RÍO
Web content manager
"She is an excellent problem-solver. She is as ingenious as to turn black into white and a 'cannot' into a fairy tale. She has the amazing ability to take each project to new spaces that allow for reflection and creativity'.”
Betiana is a graduate in Commercialisation, Master of Design Communication, university teacher and UX (user experience) researcher. She has been working for more than a decade for several local organisations and multinationals such as: Procter & Gamble, ATICMA, Taronga Zoo Foundation or N&D Communications. At the moment, she is working in marketing and communications at Fuego Yámana (Argentina). Her international and wide experience has provided her with a holistic vision that allows her to put the focus on each brand’s core elements and communicate their key messages effectively and simply.